by John Brooker | Jan 12, 2012 | Facilitate meetings, Innovate
YES! AND… Facilitate, Innovate, Transform – Creative Gorilla # 12 If you seek a way to challenge conventional thinking, try this technique… “Not even the fastest, most modern jet can come close to matching Santa’s speed.” Petty Officer Bev Allen, NORAD If you are looking for a way to challenge conventional thinking, might Santa give you food for thought? On Christmas Eve my children had great fun (me too!) tracking Santa’s progress towards London on the web site www.noradsanta.org (NORAD is a US / Canadian military radar defence organisation. If you have young kids, do check out their Santa site next year). As we watched videos of Santa crossing many different cities in the world the children marvelled at the speed at which he progressed and the idea for this article sprang to mind. Thanks for the unexpected present Santa (and the people at NORAD). A technique you can use to challenge convention is to ask the “What If” question. What if we had to deliver these goods to millions of customers in the world in one night? (Wonder where that idea came from?). What if we could reduce the lead-time for this process from sixty days to one? What if we had a policy of NO redundancies? If you examine these questions, you should see that they are challenging accepted norms, the “rules” and the assumptions (which may be implicit) about a situation. “It takes sixty days to process this form”. “If business slows down, we make people redundant”. You can use the question as a stand-alone technique to aid your creative thinking but I find a...
