Challenge Creative Thinking Tools [Yes! And Blog 15]

“…there were actually three different Walts: the dreamer, the realist, and the spoiler. You never knew which one was coming into your meeting.” Associate of Walt Disney Must you adhere strictly to creative techniques? Imagine this. It is 1.30 a.m. Your son has woken you by kicking something off his bed, you are wide awake with a mind full of ideas and you’re cursing that ba…rista in the coffee bar because you’re convinced she didn’t give you decaff cappuccino. Worse, you know you’re to blame because it tasted burnt and you still drank it because it was so d****d expensive. What are you going to do? It is now 2.19 a.m. and I have crept to my office downstairs to write this article.  Hopefully my wife won’t think I’m a burglar and apply Government guidelines on tackling burglars (you can hit them with a weapon in self defence). Whilst lying awake, I had been running an idea through my head and using the Disney technique to evaluate it. The Disney technique helps clarify your thinking by having you take the perspective of three characters – the “Dreamer” (“we could do THIS and it would be terrific”), the “Critic” or “Spoiler” (“THIS will never work because of….”) and the “Realist” (“Maybe we could replace THIS with THAT and develop a plan”). Robert Dilts described in an article that Walt Disney adopted the different perspectives throughout his career to aid his creativity, albeit he never appeared to have regarded it as a technique. As I lay in bed using the technique I noticed that another “character” was lurking very close and I decided to...